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Woman in IT

claireroper.com/blog

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Technology

One innovative way to use QR Codes

Collaborating with the Porirua City Council Cemetery Team and local historian Allan Dodson. The aim was for visitors to the historic...

Digital Marketing

The Wild West of online comments

How far do you go to express your views online? Do you put in your two cents worth? Are you polite or do you "fucking" go for it? When in...

Technology

Do we really need another reboot?

I recently watched a couple of episodes of the Sex and City reboot, And just like that. What a disappointment. I was in my 20s when I...

Technology

2 of the Best Technology-Inspired Valentine's Day Marketing Campaign

I really enjoy using Valentines day as theme for digital marketing campaigns, it offers a fun, tongue and cheek way to express your business

Twitter

One way to create employee engagement on Instagram

Fun and interactive organic Instagram campaign to encourage employee engagement across regional offices.

Twitter

Great example of Employee engagement on twitter

Successful orangic twitter campaign which focused on promoting Condeco products with our very own employees.

One creative way to showcase your workplace on social media

This campaign showcased strategic employees, the office, surrounding areas, iconic buildings and place names in the Kings Cross area.

Twitter

A Blunt response - smashing your twitter responses

500 Million tweets are posted on twitter everyday, standing out from the crowd even if you're a celebrity, can be a struggle.

Digital Marketing

Hiding behind email and instant messaging?

Lazy or Scared? Our world of communication has changed dramatically over the last decade, there are now so many ways to communicate with...

Digital Marketing

Fight or flight? How changes in the workplace can effect your emotion

How well do you adjust to changes? When you have had a bad experience or preconceptions of a situation how easy is it for you to change...

Digital Marketing

6 degrees of social media separation

One of my favourite things to do is read social media comments, often hilarious and generally more insightful than the original post. One o

Disruption

Why do business leaders keep ignoring toxic employees?

About 18 months ago, when I was living and working in London I caught an Uber home after a long day in the office, my driver casually asked

Facebook

Facebook Advertising

Facebook advertising, how exactly are we targeted? Generally the ads I receive on my feed are spot on, usually products I would purchase and

Disruption

Julie Daniel and the Leopard print boots

Finding confidence can come from all places, and sometimes all you need is a little extra boost! Find out how Julie Daniel and a pair of leo

Marketing

What the @&!£ is Nibbler?

Last night I watched a Netflix documentary, “Man V Snake” Nope, not a nature film, it was actually about computer games and a chap called Ti

Twitter

The fine line between code of conduct and social media guidelines

Who is responsible for what you post on line, we’ll the simple answer is you. You as an individual take full responsibility for what is post

Disruption

Does your digital marketing strategy need a little sass?

In this digital world full content creators, bloggers, In-House Philosopher's, digital guru's, Chief Troublemaker's, Digital Pro

Marketing

Light and Fluffy or Insightful and Informative

Thought leadership can be hard to get right I believe every article needs to be insightful, helpful and inline with your industry.

Women in Leadership

Finding Confidence - an ode to dancing

When I was eleven, I fell in love with the idea of ballroom dancing. The glamour, style, music and the feeling of freedom as you glided arou

Facebook

17 influences on social media

I did a silly little quiz on Social media last night, Can We Guess Your Age By the Words You Use? Turns out I'm 17! Who would have thoug

Being an influencer comes with social responsibility

Every once in a while you hear a story which resonates with you, empowers you and fills you with positivity. I had the privilege of hearing

Social for business: authentic, engaging and full of personality

I regularly chat with my Mum about work; we share insights, experiences and my goals. She often claims she doesn’t really “get” digital mark

Digital Marketing

Finding inspiration in differing points of view

Finding inspiration to write thought leadership can come from anywhere It can trending topics, politics, world news, colleagues, industry...

Marketing

The power of subconscious marketing

It’s been a gorgeous hot summer in London this year and at the weekend I took my children to get an ice cream. We rocked up to the counter a

Twitter

Tailoring your Twitter content to match your market

TWITTER I 5 Minute Read

Marketing

Music in the workplace - is it harming collaboration?

WORKPLACE I 4 Minute Read

Disruption

It’s all about the delivery...

WOMEN IN LEADERSHIP I 4 Minute Read

Facebook

A+ in Communication

Last year we had a family emergency, I live in London and most of my family live in New Zealand. I received a phone call from my Mum in the

Women in Leadership

Being made redundant because I’m pregnant

I recent read an article 'I was forced from my job for giving birth' and I was so enraged at the level of discrimination women still

Digital Marketing

Three facts about commuting to work

Research shows commuting can increase your stress. The ultimate goal of commuting (apart from our destination) is generally to get a...

Technology

My 21st work anniversary

This year marks 21 years since I entered the workforce, some of technology we have today simply didn't exist when I started my first job

Rant or Thought Leadership Article?

A few months ago on LinkedIn it was popular to recruiter and/or candidate bash. Now the latest trend seems to be writing self proclaiming st

Facebook

Why your social media channels should be aligned

In this digital age, the majority of businesses now have some form of social engagement. As well as businesses having multiple social media

Women in Leadership

My advise to my 18 year old self.

A few days ago I was contacted by a Workplace Consultant who was conducting a study on advise you would give your 18 year old self. It made

Marketing

Balancing Parenthood and your Career

I have three small children and they can be a handful, on any given morning I could easily negotiate with Mr Three on the fundamental proces

Disruption

Are you confident to be your Authentic Self

Understanding Diversity and Inclusion within the workplace: Matthew Smith, a champion of diversity and inclusion has introduced me to an ent

Facebook

Poundland's Naughty Top Shelf Elf

Whether or not you consider Poundland's naughty elf social media campaign good or bad, it's been noticed. It's a deliberately se

Disruption

How is good is your Poker Face?

I have a terrible poker face, I literally wear my emotion all over my face. Most of the time I'm totally unaware I'm even doing it.

Twitter

The best Eleven minutes on Twitter ever!

Last week, Donald J Trump's twitter account was deactivated for eleven minutes by a employee on their last day of work.

Facebook

Why you shouldn't ignore customer queries on social media

Social media brings us closer to our customers, we are able to gauge real time responses and immediately engage with our followers.

Disruption

Is Workplace Discrimination being brushed under the carpet?

If you didn't get the job, would your first thought be to run to a newspaper and declare how unjust and unfair it was? Guess it depends

Women in Leadership

An evening with Sophie Dahl

A few nights ago my pal invited me to a evening with Sophie Dahl in conjunction with Red Smart Women Week 2017. As I suspected Sophie was po

Technology

What would be your Headline?

Last week, I was chatting with a friend about innovation and she said to me "if you are surrounded by turkeys, how can you be expected

Technology

Thought Leadership – Capitalising on Trending Topics

There is almost an endless supply of trending topics available On social media, from annual days celebrating doughnuts, pets or authors, ind

Marketing

How a programme about Minimalism highlighted the "Fast Fashion" industry

Last night my husband and I watched a programme on minimalism, centring around two men who took all the 'stuff' they owned and...

To recommend or not to recommend?

LinkedIn offers many great functionalities and one of those is Recommendations, an important part of LinkedIn, recommendations should be tre

Millennials and their Insta-Lifestyle

Last week at a Future of the Workplace event I was talking to a gentleman who was interested in the topic of Millennials in the Workplace.

1 conference + LinkedIn = a phone call

About a week ago I liked an article on LinkedIn, which was written by one of my connections, Eugene McCormick from Passle. In fact, I actual

Women in Leadership

My question to Mark Richardson

I'm a Kiwi living in London and this morning I was messaging my pal in New Zealand, who mentioned the Labour Party has a new leader, Jac

Facebook

The stars of the future - if you think you can, you can

I was invited by a London based youth charity, FurtureVersity to attended the Vlogstar Challenge Awards 2017, supported by Jack Petchey Foun

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Poundland's Naughty Top Shelf Elf

claireroper.com/blog

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